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Supersweet Motion Pictures
New Balance Fresh Foamv4

New Balance Fresh Foamv4

2022

New Balance

In collaboration with our longstanding partner New Balance, we undertook the creation of targeted North American marketing content tailored for retailers stocking exclusive shoes, including Fleet Feet and Dick's Sporting Goods stores. Working closely with New Balance, we enlisted their professional athletes to feature prominently in the content. We handled the logistics from sourcing locations to organizing the shoot, and ultimately, we meticulously edited all video content. Our efforts resulted in the creation of multiple versions of product videos and captivating social media stories, which Fleet Feet utilized across its social platforms. As a result, shoe sales grew across all participating stores.

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